We scored this project 8 out of 10 for complexity, and there are a few reasons behind this estimation. We were working with legacy systems while building revenue systems that had to work perfectly from day one. The combination of unknown codebase, multiple integrations, and high-stakes performance requirements made this one of our most challenging projects. We’re proud of what we achieved – bringing a gaming legend back to life.
Building a Real-Time Sports Media Platform
XSPORT Media is a leading Ukrainian sports company that delivers news, live broadcasts, and real-time statistics to millions of fans. With an editorial team publishing over 100 articles daily, the brand needed a platform capable of handling high content volumes while keeping users engaged without interruptions.
To achieve this, XSPORT turned to AnyforSoft. Their request was to migrate from an outdated system and create an all-in-one digital platform for sports fans with real-time updates, interactive features, and strong SEO performance.
Our team rebuilt the portal from the ground up, integrating advanced technologies and seamless data connections. As a result, XSPORT now runs a scalable, user-friendly platform that keeps fans connected and ready for future growth.

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2025Delivering real-time sports content on a high-volume platform
Before partnering with AnyforSoft, XSPORT faced a significant challenge: their existing web platform was outdated, lacked flexibility, and could not keep pace with modern user expectations.
The main issues included:
- Limited ability to scale and add new features.
- No built-in live streaming support.
- A complex and outdated CMS that slowed down content publishing.
- Lack of personalization options for sports fans.
At the same time, the company aimed to expand its digital presence and offer a richer, more engaging experience for sports fans. To achieve this, they needed a partner capable of delivering not just a redesign, but a robust, scalable platform that could grow and evolve with their audience.


Modern, scalable platform for live sports updates and interactive content
AnyforSoft was brought in to design and develop a new sports media portal from the ground up. The team focused on creating a modern, user-friendly platform that would serve as both a hub for news and a gateway for live content.
Key steps included:
- Migration from Bitrix to Drupal, with a custom migration script that transferred thousands of articles while maintaining SEO structure.
- Integration with FlashScore, a third-party service that supplies real-time sports data.
- Implementation of a caching strategy to balance static and dynamically updated content.
- Multilingual functionality with automated translations to reach wider audiences.
- UI/UX redesign to improve navigation, readability, and user retention.
The project was built using Drupal, React, and Python, which allowed us to balance flexibility with performance. Drupal ensured strong content management capabilities, while React provided a smooth, interactive user experience on the front end. Python handled backend logic and integrations, setting the foundation for potential betting features in the future. The architecture ensured seamless delivery of real-time updates without page reloads.
Close collaboration with the client was essential throughout the process. By aligning with XSPORT’s business goals, we ensured the platform not only addressed current needs but also left room for innovation down the line.

What About Results?
Currently, the project is in maintenance mode with ongoing SEO optimization and support. The AnyforSoft team continues to enhance the platform and prepare it for new growth opportunities. But what has XSPORT already gained from cooperation with AnyforSoft? Key outcomes included:
- Improved audience engagement: fans spend more time on the platform thanks to smooth streaming and personalized content feeds.
- Lower bounce rates: a modern design and responsive performance keep users on the site longer.
- Preparedness for the future: the scalable architecture makes it possible to add betting or other monetization options without major redevelopment.

Key Features Delivered
These upgrades created a seamless environment where fans can not only read about sports but experience them as they happen.
Live text commentaries
Live text commentaries
with automatic score and stats updates.
Match calendars
Match calendars
with upcoming fixtures and past results.
Detailed statistics
Detailed statistics
for football, tennis, boxing, and basketball (with plans to expand to more sports).
Multilingual support
Multilingual support
with automated translation.
Powerful editorial workflows
Powerful editorial workflows
for publishing over 100 daily articles.
SEO-friendly structure
SEO-friendly structure
with redirects, optimized URLs, and ongoing improvements.
Want to build a real-time sports platform?
We build high-performance digital solutions tailored to your audience’s needs. Our expertise in custom media solutions ensures your project stands out in a competitive market.
Legendary gaming media revival
In 2017, Game Informer was the fifth-most popular video game magazine. In 2024, it disappeared from the landscape. Was the 368th issue “game over”? Not quite. In 2025, AnyforSoft delivered the technical foundation for one of the industry’s most ambitious media reboots.

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2025Building revenue from legacy foundations
The revival mission was enormous. It was like bringing Master Chief, gaming’s most iconic super-soldier, back from cryo-sleep and preparing him for the biggest fight of his life.
This challenge had two distinct sides: revenue demands and technical reconstruction.
- Revenue generation under pressure. Game Informer needed to start generating income immediately for the new owner while rebuilding its subscriber base from zero.
- Technical reconstruction from the inherited codebase. AnyforSoft worked with the existing codebase and partial database with no user data. It required complete platform reconstruction and complex system integrations from scratch.
Any misstep could damage a 28-year reputation built on trusted game reviews and industry coverage.


Revenue streams activated
AnyforSoft addressed both challenge sides simultaneously. Business viability drove technical decisions.
- E-commerce foundation development. Digital subscriptions and print magazine sales worked with flexible billing options. Stripe integration made payment processing possible immediately, while MailerLite enabled subscriber communications.
- Enhanced user experience. Flipbook service supported seamless online magazine viewing for subscribers.
- Content monetization systems. Paywall functionality protects premium content while subscription management enables immediate revenue generation.
All systems were integrated through comprehensive back-end reconstruction, creating a complete commercial ecosystem designed for sustainable monetization and business success.

Wins on the board
Level one accomplished. The dual-sided challenge was met with measurable business impact:
- Subscriber milestone reached. Starting from zero at relaunch, Game Informer now has 26,000 subscribers. The new milestone is to reach 30,000 by year’s end.
- Market positioning achieved. What makes Game Informer unique among gaming publications? The ability to serve both nostalgic print readers and modern digital audiences through integrated magazine formats.
- Technical performance delivered. When 5 million visitors hit the website at restart, the infrastructure held strong. This proved the system could handle major traffic spikes without breaking.
The collaboration continues to evolve. AnyforSoft’s team remains actively engaged, developing new website features focused on enhancing user experience and driving revenue growth for Game Informer’s ongoing success.

Project results by numbers
Joint efforts in implementing crucial improvements have resulted in extraordinary platform growth.
26K
Subscribers rebuilt from zero
30K
Subscriber growth target by year-end
5M
Concurrent visitors handled
100%
Platform uptime during traffic spike
Dynamic collaboration approach
Responsiveness was key in collaboration with Game Informer. This approach is essential when working with media whose audience is highly involved and operates in an extremely dynamic industry.
- 24-hour feature delivery. When Game Informer needed promotional discount functionality for their end-of-summer campaign, the team implemented complete promo code systems within 24 hours.
- Real-time problem solving. The team quickly added pop-up windows to the homepage and integrated new features as business needs emerged during the relaunch phase.
- Adaptive development approach. When initial deployments revealed stability issues, the team immediately pivoted to focus on load balancing and performance optimization phases.
The collaboration built momentum through constant adaptation. Each gear shift and pivot point energized the team, proving that dynamic projects bring out everyone’s best work.

Team comment
Platform capabilities
Ecommerce backbone
Ecommerce backbone
Comprehensive e-commerce integration for all subscription types and digital content sales
Digital magazine viewing
Digital magazine viewing
Flipbook service integration for online magazine access
Paywall functionality
Paywall functionality
Content protection systems for premium subscriber content
Want to scale your digital media platform?
We understand the unique challenges facing modern publishers. Building robust media platforms is our specialty, proven by successful projects and satisfied clients.
AI strategy for content growth and future personalization
The most valuable AI implementations don’t replace human expertise — they amplify it.
Newser’s journey with AnyforSoft proves this principle. The case began as a quest for automated content generation. Then, it became a powerful lesson in AI-human collaboration.
As an outcome, AI implementation brought the news aggregation platform a 25% increase in content production while maintaining quality standards that pure automation couldn’t achieve.

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2024Where budget constraints meet AI expertise gaps
The news platform faced a critical scaling challenge. More traffic was essential for growth, which meant producing more high-quality content with strong SEO ranking potential.
AI automation seemed like the ideal solution as a cost-effective way to scale content production without expensive hiring.
However, the following obstacles stood in the team’s way:
- The lack of internal AI expertise. The company required external partnership to explore AI solutions.
- Budget-to-value mismatch with AI vendors. As the client explained: “A lot of the consultants were proposing very expensive services and a bigger initial project than we wanted. For some of the vendors, it was very expensive just to get a proof of concept.”
AnyforSoft approached these challenges with a mission of enhancement rather than replacement.
This approach would:
- Preserve quality and brand standards. Maintain the editorial practices and content quality that defined Newser’s brand while unlocking new production capabilities.
- Achieve cost-efficient scaling. Implement AI step-by-step only where needed, rather than through expensive wholesale automation.


What the client says
From automation failure to AI-human collaboration
The AnyforSoft team approached the task in two waves.
- Custom prompting applied to Associated Press articles. The task was to generate summaries that editors could publish almost immediately, after a couple of tweaks. This approach appeared to be functional. However, produced content had the key flaw — it lacked the editorial voice and quality that readers expected.
System redesign around AI-human collaboration. Instead creating finished articles, AI was used to generate first drafts from multiple news sources. Editors turned them into final publications after revision.

Custom interface features
We crafted the custom interface in which editors could benefit from controlled automation:
- Choose news sources
- Set requirements for drafts according to a number of criteria
This customization significantly improved the quality of AI-generated drafts.
Moreover, we grounded the capabilities for Newser readers’ experience personalization in the future by building a flexible architecture. The system switches between different language models to continuously test and improve output quality.

Strategic insight
This pivot from complete to intelligent automation revealed a crucial insight. AI works best as an editorial accelerator rather than a content creator. The most effective approach amplifies human expertise instead of replacing it.

Success metrics: immediate growth and future potential
The human-AI collaboration approach delivered results that pure automation couldn’t achieve.
25% increase
in daily content output
5x growth
in content production in prospect
Functionality
To ensure optimal AI performance and editorial workflow integration, AnyforSoft implemented:
Custom prompt engineering
Custom prompt engineering
Trained AI models on Newser’s historical content and editorial style for consistent voice alignment.
Multi-LLM flexibility
Multi-LLM flexibility
Seamless switching between language models for performance optimization.
Human-AI workflow design
Human-AI workflow design
Collaborative editorial processes where AI generates drafts and humans maintain quality control.
Scalable content pipeline
Scalable content pipeline
Flexible infrastructure supporting growth from current output to five-fold production increases.
Scale your content production without compromising quality
We help media platforms and content-driven businesses implement AI solutions that amplify editorial expertise. From content scaling to personalization — we build collaborative AI that enhances your team.
News platform optimization for higher engagement
KharkivToday is one of the largest regional online news portals. To improve user engagement and streamline content management, AnyforSoft redesigned the platform and migrated it from WordPress to Drupal with Thunder CMS integration. The upgrade enhanced website performance, provided a modern and intuitive interface, and enabled more efficient content publishing.

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2019Seamless migration without compromise
As a growing news platform, KharkivToday needed a more modern and user-friendly website to keep up with audience expectations. While the existing platform functioned well, there was room for improvement in terms of design, content management, and multimedia capabilities.
The editorial team sought a more efficient publishing workflow, while users would benefit from a more intuitive reading experience.
Additionally, ensuring platform stability, security, and seamless integration with third-party services was essential for long-term growth.


Optimized migration and enhanced UX
To address these issues, AnyforSoft implemented a comprehensive platform upgrade by migrating to Drupal 8 and integrating Thunder CMS. The key improvements included:
- A fully redesigned UI/UX for intuitive navigation and enhanced user engagement
- Implementation of Thunder CMS for simplified content management and publishing workflow
- Mobile-friendly, responsive frontend and backend themes for seamless accessibility
- Advanced multimedia handling, allowing easy embedding of images, videos, and social media content
- Improved security and stability with the Drupal installation
- Integration with Google AMP for better content distribution
- Enhanced publishing tools, including a scheduling system for content planning
With these improvements, KharkivToday now operates on a more stable, secure, and user-friendly platform, ensuring a better experience for both readers and content creators.

As a result of the redesign and migration, KharkivToday experienced a 11% increase in website traffic and a 14% rise in the time users spend on the platform. The improved stability, security, and user-friendly interface contributed to a more engaging and reliable news portal.
With these improvements, KharkivToday now offers a more engaging and efficient experience for users and editors.
Key deliverables
We implemented the following features to improve user experience, content management, and platform stability:
Modern UI/UX
Modern UI/UX
Redesigned the platform with an intuitive interface for better navigation and engagement.
Advanced content management
Advanced content management
Integrated Thunder CMS for streamlined publishing, scheduling, and editorial workflows.
Multimedia handling
Multimedia handling
Enhanced media management for seamless image and video integration within articles.
Mobile optimization
Mobile optimization
Ensured a responsive design for smooth access across all devices.
Security & stability
Security & stability
Strengthened platform security and resilience with Drupal updates.
Third-party integrations
Third-party integrations
Enabled seamless content distribution through Facebook and Google AMPs and news aggregators.
What we have accomplished
Our efforts resulted in notable improvements in key digital publishing metrics.
11%
site traffic growth
14%
increase in average session duration
Want to boost engagement and streamline content management?
Whether you need a more intuitive interface, better content delivery, or seamless integrations, our team ensures a smooth transition without disrupting your operations.
Digital transformation for Europe’s leading theatre producer
Stage Entertainment is the largest theatre producer in Europe, with over 20 theatres and more than 10 million annual visitors. Managing multiple regional websites with different technologies and analytics made it challenging to ensure a cohesive digital experience. AnyforSoft partnered with Stage Entertainment to develop a unified content solution and launch a revamped multisite digital platform, streamlining operations and enhancing efficiency.

TECHNOLOGIES
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2020Seamless digital transformation for a growing entertainment business
Managing websites across multiple countries came with challenges in consistency, efficiency, and scalability.
Stage Entertainment’s regional websites operated independently, using different technologies and analytics, making management complex. Whenever a new show was announced, the team had to build a website from scratch, and each show had a different UI/UX, leading to inefficiencies.
A cohesive multisite platform was the only way to simplify and unify digital operations.


What the client says
Innovative multisite solution for streamlined management
To address these challenges, AnyforSoft became a technical consulting partner, delivering a Drupal 8 multisite solution that brought all Stage Entertainment’s properties under one unified platform.
- Drupal 8 multisite implementation – Consolidated all regional websites into a single, scalable system.
- Centralized content management – Enabled streamlined workflows and content reuse across different websites.
- Customizable UI/UX components – Standardized design elements while allowing flexibility for local adaptations.
- Seamless migration process – Integrated diverse online properties while maintaining unique regional needs.
- Collaborative development approach – Regular on-site visits and close coordination with Stage Entertainment’s product team ensured smooth implementation.
By unifying all websites, Stage Entertainment gained a more scalable and efficient platform, improving collaboration across regions.

Successful digital transformation requires close collaboration, and this project was no exception. Throughout the development phase, AnyforSoft worked closely with Stage Entertainment’s team to ensure seamless execution.
During the project, our team visited Stage Entertainment’s office in Amsterdam, while their Head of Product spent time at our offices. These meetings played a crucial role in strengthening our understanding of business needs and aligning the technical solution with strategic goals.
By fostering close collaboration, we delivered a cohesive, scalable platform that empowers Stage Entertainment to work more efficiently across teams and regions.
The new multisite platform transformed Stage Entertainment’s digital ecosystem, making it more scalable, efficient, and adaptable to business needs.
- 2+ years of successful collaboration delivering scalable digital solutions.
- 5 websites developed and launched, unifying the brand’s digital presence.
- The digital impact award nomination for innovative digital transformation.
- Faster website creation using reusable components, reducing costs and increasing productivity.
- Seamless show launches with no need to build new websites from scratch.
With offline ticket sales impacted, the new digital platform became the primary revenue channel, ensuring business continuity and growth.
Functionality enhancements
We implemented key features to improve digital efficiency, website performance, and content management.
Drupal multisite infrastructure
Drupal multisite infrastructure
Enabled centralized control while maintaining flexibility for regional adaptations.
Faster page loading
Faster page loading
Implemented Varnish and BigPipe to optimize website speed and performance.
Cloud-based hosting
Cloud-based hosting
Used Acquia Cloud to manage multisite applications with a single master application.
Reusable content components
Reusable content components
Developed custom-designed content elements to streamline website creation.
Efficient styling
Efficient styling
Integrated PatternLab with the Emulsify theme to ensure consistent branding, streamline content structure, and enable the reuse of UI components across multiple websites.
Advanced content organization
Advanced content organization
Built a custom block library and paragraph system for structured and efficient content management.
Want to unify your brand’s digital presence?
We help enterprises streamline their digital operations by building scalable, cohesive platforms that enhance efficiency and user experience. Whether you manage multiple properties or need a centralized solution, we’ve got you covered.
Web development and ongoing maintenance for media company
BizClik is one of the fastest-growing digital media companies that produces exclusive content in multiple formats. Founded in 2007, the company connects senior executives with the latest trends, industry insights, and influential projects. Today, BizClik boasts over 22,000 global customers and serves a community of 14 million executives.

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2021Development of advanced and user-friendly website to increase brand awareness
BizClik wanted to increase its brand awareness. However, its website wasn’t suitable for this: it was a simple business card-like site without much to offer. The team understood that to reach a wider audience, they needed a more advanced and user-friendly solution. Hence, they were looking for experienced software developers who could develop the site with their requirements in mind.
At some point, BizClik discovered AnyforSoft and chose us as its development partner.
The team asked us to develop a site according to their pre-made design template. The website had to be of high quality in terms of performance, SEO, and accessibility while providing a seamless user experience. That was our first major challenge.
However, once the website had been developed and handed over to the BizClik team, additional work arose.
Due to certain mistakes in the design mentioned above template, the website encountered serious performance errors. Also, the provided SSL certificates didn’t work properly after release, which required our immediate attention. Last but not least, BizClik needed to migrate the content from the old site to the new one (which was an additional scope of work).
So in total, we dealt with the following challenges:
- Develop a new website based on the pre-made template provided by BizClik.
- Migrate the content from the old website to the new one.
- Fix issues with SSL certificates.
- Fix performance errors caused by design mistakes.


Creating a new website and providing ongoing maintenance
As agreed, we developed a brand-new website based on the provided design template. Our team used Drupal 9 as the CMS for the website and built it with CSS and JavaScript (jQuery). Additionally, we used REST API to integrate the site with news aggregators.
To optimize it for search engines, we used various Drupal SEO modules along with manual SEO strategies. We optimized the website’s performance, managing to achieve the highest (green) score in Lighthouse for all the metrics.

Once we finished the development and handed the website over to the BizClik team, they encountered performance-related errors. After the site was filled with content, its performance slowed down significantly, damaging the user experience.
Our team investigated the issue and quickly found the culprit. As the website was (and still is) motion design-driven, it had plenty of animations. The problem was that the team used heavy GIF files (each file was from 20 to 40 megabytes in size), which slowed down the website significantly. We converted the GIFs into videos, and the problem was resolved.
We also fixed SSL certificates after release, ensuring a secure connection. In addition to that, we successfully migrated the content from the old website to the new one and made it compatible with the new environment.

AnyforSoft still provides maintenance and support for BizClik’s website. It includes:
- Regular updates of Drupal CMS and Drupal core to the latest version.
- Development of new features upon the client’s request.
- Finding and fixing bugs and technical errors on the website.
- Introducing improvements to the website’s functionality, and so on.
We will continue improving the site’s functionality and performance by providing timely and high-quality maintenance and support measures.
Key deliverables
To improve the site’s accessibility and make it convenient, our developers implemented various functions.
API integration
API integration
We integrated the website with news aggregators through REST API.
Motion design
Motion design
Resource-intensive GIFs were replaced with videos to ensure fast loading times while providing a great visual experience.
Search bar
Search bar
We implemented a search bar to help visitors find the content they’re interested in faster.
SEO configurations
SEO configurations
Such as robots.txt, meta tags, sitemap, aliases, and redirects were implemented to make the site SEO-friendly.
Intuitive navigation
Intuitive navigation
We created straightforward navigation, allowing visitors to explore the website without issues.
Want a website that meets your requirements?
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Professional UI/UX design and web development for leading Bitcoin news publisher
Bitcoin Magazine is the leading and longest-standing source of news, information, and expert commentary on Bitcoin, its underlying blockchain technology, and the crypto industry. Since 2012, it has been providing accurate, up-to-date, and relevant content devoted exclusively to the Bitcoin cryptocurrency.

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2022Designing and developing a separate website tailored specifically for Eastern Europe and Central Asia
As part of its ongoing efforts to expand reporting on Bitcoin to Eastern Europe and Central Asia, the company decided to establish a new bureau in Kyiv, Ukraine. Thus, it needed a Ukrainian version of the website.
Instead of simply translating the existing site, Bitcoin Magazine decided that it would be wiser to build a separate platform tailored specifically for the Ukrainian audience. So the company contacted us with a task to create a UI/UX design and develop the new site from scratch.
Bitcoin Magazine wanted the new website to be consistent with its parent version, yet it also had to have unique features to possess a distinct identity. Our main challenge was to design and develop the website in such a way as to keep consistency between the two websites while introducing something new. At the time, the client didn’t provide us with a complete list of requirements, which complicated the task.


What the client says
Maintaining consistency while creating a site with a distinct identity
To fully meet the client’s needs and requirements, we meticulously analyzed the US version of the magazine and used it as a foundation when building the new website. We decided to use the color scheme of the parent website to maintain visual consistency. At the same time, we introduced various new features to give the Ukrainian version of the magazine a distinct identity.
Taking the client’s request into account, we implemented an admin panel that was designed to be useful and user-friendly for a large number of content editors, with particular attention paid to the needs of those in the media sphere. Using Drupal technology, we developed the site from scratch, making it highly convenient for content moderation and scheduling. We also incorporated fundamental SEO configurations such as robots.txt, meta tags, sitemap, aliases, and redirects.
Today, the Ukrainian site’s functionality is on par with its US counterpart.

Functionality
To make the Ukrainian version of Bitcoin Magazine convenient and meet the client’s requirements, we paid attention to various issues.
Color scheme consistency
Color scheme consistency
The color scheme of the US version of the website was used in order to ensure consistency between the US and Ukrainian platforms
Admin panel
Admin panel
Designed with content editors in mind to ensure user-friendliness and convenience
Fundamental SEO configurations
Fundamental SEO configurations
Such as robots.txt, meta tags, sitemap, aliases, and redirects were implemented to make the site SEO-friendly
Want to enter the crypto market with a killer product?
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Complex product development for a crypto news startup
The volatile cryptocurrency market requires constant monitoring and up-to-date data. This is exactly what the client offers its customers: relevant, reliable, timely cryptocurrency-related information from around the globe in one fully customizable news feed.

TECHNOLOGIES
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2022Simultaneous website and mobile app development from scratch
The client needed a comprehensive IT solution for his idea: creating a portal with a feed of the latest crypto news available in one click.
The key challenge was to combine several connected features: collect and categorize crypto articles from all over the web using the latest classification engine, allowing users to customize the feed according to their needs and preferences.
For implementation, it was necessary to simultaneously develop and launch a website with an easy, intuitive design and a cross-platform mobile application.
There were several core issues that required solvation:
– The need to process vast amounts of data from hundreds of sources;
– Displaying info to users in real-time mode;
– Implementing a feature of smart filtering of content;
– Enabling users to customize their preferences and settings.


Compound tech solution with multi-level architecture for seamless product operation
The key to success lies in understanding how the portal works, both web and mobile.
To solve critical challenges and meet expectations, our developers created a complex architecture to ensure the product’s high performance, efficient request processing, and quick response.
The platform also has a lot of third-party integration, and this elegant and sophisticated solution was implemented to prevent the website or app failure in case some of them stop working correctly. While some services could not be available, the whole service will be operating as usual.

Rapid Development
Building web and mobile products simultaneously requires out-of-the-box thinking. To reduce the development time as much as possible and ensure the smooth operation of the website and the mobile application, the product development team has selected the optimal combination of technologies that allows using the back-end of the web portal to build a mobile application for Android and iOS.
Functionality
Developing the product from scratch, we always keep usability, availability, and reliability in mind.
Infrastructure
Infrastructure
The robust infrastructure on Amazon web servers to ensure the smooth operation of the product.
Middleware service
Middleware service
The middleware service which is responsible for transferring knowledge between all the operations that take place in microservices.
Integrations
Integrations
Integration with different social network services to sign up /sign in.
Crypto services APIs
Crypto services APIs
Integration with several crypto services via API to receive different crypto-based data to be displayed on the website / in the mobile applications.
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Integration with external advertisement services.
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